Manhattan College has engaged the services of SME to evolve the Manhattan College brand and better communicate the mission to be more meaningful to all the constituents, prospective students, faculty, staff, donors, alumni and the national media.
The partnership includes market insights, benchmarking, an evolved brand identity (logo, look/feel), a new website and a new branding campaign for Manhattan College. It is expected that the new branding will be unveiled in the spring of 2011.
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[JR: OK. We'll see.]
# # # # # posted 2010-10-27 12:19
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