JNEWS: Halen, Alexander [MC2012] SEM Manager at Dow Jones



“Congratulate Alexander Halen, MS for starting a new position as SEM Manager at Dow Jones Previously SEM Manager at Mercury Media”


Halen, Alexander [MC2012] 
SEM Manager at Dow Jones
Hoboken, New Jersey  

I have my BS in Business Administration with a major in Marketing and minors in Psychology and Computer Information Systems from Manhattan College, Magna Cum Laude. I then enrolled at New Jersey Institute of Technology for an MS in Business and Information Systems with a specialization in Business Decision Making. Enjoying both worlds of business and computing, I was looking for a field that would marry the two seamlessly.

The search marketing/PPC industry allows me to be analytical and use data to make informed decisions while maintaining creativity.  

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